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When starting a website for your small business, it can take time to figure out where to start. So many components make up a website, and that’s before you get into the different styles, features, and functions available. And this is where many businesses make a...
Do you ever look at your website analytics and compare the number of visitors to the number of sales or bookings you have each month? If you do, you've probably noticed that it can take quite a few website visits to generate a sale. If you do good on you. If you...
For many small business owners who have WordPress websites, maintaining your site can be very much an afterthought. Many find they only think about maintenance when they've experienced an issue rather than carry out updates and other tasks regularly. Sound familiar?...
Website management or the lack of is something I come across quite frequently. And I must admit, in my ecom days (if you haven't read about my ecom days before digital marketing, you can do so here), I didn't either. When I think about all the time and money I...
How to design a rocking website Is it time to get your small business into gear and design a website? But the million dollar question is how to design a website? Where to start, what do you need, what’s the best platform, what do you want your customers and clients to...
Your website is often the first impression potential customers and clients have of your brand’s small business. So, it’s essential to make that impression count and you’ll learn how through our website tips and advice articles.
You can start by prioritising user experience (UX) to ensure your site is easy to navigate, visually appealing, and mobile-friendly.
A clean and straightforward layout enhances usability and encourages visitors to explore further, increasing the chances of conversion and we like conversion.
Remember, the goal is to create a seamless journey for your users; when they feel comfortable and engaged, they are more likely to return and recommend your site to others.
Content is king, and this couldn’t be more true regarding your website. High-quality, relevant content captivates your audience and establishes your authority in your industry. And it’s always about quality over quantity.
It’s always important to keep your website’s performance front of mind.
Fast loading times are crucial in retaining visitors. A sluggish website can lead to high bounce rates and lost opportunities, which we don’t want.
By implementing our website tips and more, you can create a website that attracts visitors and converts them into loyal customers and clients. Remember, an engaging website is a powerful tool for growing your online presence.