Blog
read on for all things SEO, social media,
websites and business in general
Why Blog? The Benefits of Blogging for Small Business
Considering the benefits of blogging for your business should be an integral part of your content marketing strategy, or it should be. In a nutshell, blogging increases your visibility and the amount of content Google has to crawl, which means more chances to appear...
How to Build Your Own Website?
Have you been considering building your website, but you're not quite sure you have the skillset to do it? Then let's discuss how to build a website. The best piece of advice I can give you (or one of them 😉). Is to lay the right foundations. My theory is that you can...
Why it’s Essential to Have a Website
Having a website for your small business is a shopfront or office front to a massive audience - the world wide web. You can use it as a significant part of your marketing or depending on your marketing strategy. Your website may be the only part of your marketing...
What is SEO?
What is SEO? aka search engine optimisation Do you fall into the category of knowing you need SEO, aka search engine optimisation, but what is SEO? Don't worry, you're not alone. I quite often speak to small business owners just like you about search engine...
Business Advice From a Digital Marketer
Small business advice is available in spades, but I thought I'd add my 2 cents worth to the mix after my first foray into business in 2000 (I think it was) with a brick and mortar gift shop business, to local festivals, events, and markets and my first experience into...
How to Hire a Rockstar Digital Marketer
When it comes to finding a digital marketing superstar, it's important to find someone that gels with you and gets your business. And considering digital marketing is well truly here to stay. Think long term - someone you can work with and get on with to make...
Why The Correct Website Management Can Save Your Bacon
Website management or the lack of is something I come across quite frequently. And I must admit, in my ecom days (if you haven't read about my ecom days before digital marketing, you can do so here), I didn't either. When I think about all the time and money I...
Why Website Maintenance is Essential
Website maintenance is essential, whether you undertake it yourself or engage a website business to perform the website maintenance for you. Either way, website maintenance is what will keep your website healthy and thriving online. You’ve got peace of mind that your...
How to Hire an SEO Specialist?
Is it that time in your business journey where you need to up your online presence with an SEO specialist but don’t know where to start? When it comes to SEO, aka search engine optimisation, many dodgy operators out there have tainted the industry for those...
My Year in Review 2020
2020 you taught me a lot, and oh, what a year it was. It was really interesting sitting down to write about my year in review and reflect on all that had happened and how I've grown both in business and as a person. I continued working full time in the business, which...
How to Design a Rocking Website Part 2
Here’s part 2 in how to design a rocking website. I particularly focus on WordPress web design but the same great advice and principles can be applied across all website platforms. Now that you’ve done all the research and planning now it’s crunch time. Setting up the...
How to Design a Rocking Website
How to design a rocking website Is it time to get your small business into gear and design a website? But the million dollar question is how to design a website? Where to start, what do you need, what’s the best platform, what do you want your customers and clients to...